TERMS AND CONDITIONS
Personally
Last Updated: 9th February 2026
IMPORTANT: PLEASE READ THESE TERMS CAREFULLY. BY ACCESSING OR USING OUR SERVICES, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS. IF YOU DO NOT AGREE, DO NOT USE OUR SERVICES.
1. INTRODUCTION AND PARTIES
1.1 The Company
These Terms and Conditions ("Terms") constitute a legally binding agreement between you ("Customer," "you," or "your") and Supplement Technology Inc, a Delaware corporation with its principal place of business in Boulder, Colorado, USA ("Personally," "we," "us," or "our").
Personally is a subsidiary of Supplement Technology Limited, a company incorporated in England and Wales. Supplement Technology Limited does not provide Products or Services to consumers and assumes no customer-facing obligations under these Terms. All Products, Services, and customer relationships are provided exclusively by Supplement Technology Inc.
1.2 Our Services
Personally provides personalized dietary supplement formulations manufactured specifically for each individual customer based on health data, biometrics, and lifestyle information provided by the customer ("Personalized Supplements" or "Products"). Our Services include the proprietary algorithm-based formulation system, monthly reformulation and manufacturing, delivery of Products, and associated blood testing services where available (collectively, the "Services").
1.3 Acceptance of Terms
By creating an account, completing a health questionnaire, placing an order, or otherwise using our Services, you acknowledge that you have read, understood, and agree to be bound by these Terms, our Privacy Policy, and any additional terms referenced herein. If you do not agree to these Terms, you must not use our Services.
2. ELIGIBILITY AND GEOGRAPHIC RESTRICTIONS
2.1 United States Only
IMPORTANT: Our Products and Services are available for sale and delivery ONLY within the United States of America. We do not ship to, sell to, or accept orders from customers located outside the United States. Any attempt to circumvent this restriction, including through forwarding services, may result in order cancellation and account termination.
By placing an order, you represent and warrant that: (a) you are physically located in the United States; (b) your shipping address is within the United States; (c) you are not using a freight forwarding or package forwarding service to redirect Products outside the United States; and (d) you will not export, re-export, or transfer Products outside the United States.
2.2 Relocation During Subscription
If you relocate outside the United States during your subscription period, you must notify us immediately. Your subscription will be terminated effective from the date of your relocation, and you will receive a pro-rata refund for any prepaid amounts covering the period after your relocation date. We cannot ship Products to addresses outside the United States under any circumstances.
2.3 Age Requirements
You must be at least 18 years of age and legally capable of entering into binding contracts to use our Services. We do not manufacture supplements for or sell to individuals under 18 years of age. By using our Services, you represent that you meet these requirements.
2.4 Medical Eligibility
Our Products are dietary supplements intended for general wellness purposes. Our Services are not intended for individuals who are pregnant, planning to become pregnant, or nursing. If you have a serious medical condition, are taking prescription medications, or have known contraindications to dietary supplement ingredients, you should consult with a licensed healthcare provider before enrolling and share your Personalized Supplement formulation with them for review. If you are unsure whether our Services are appropriate for you, consult a licensed healthcare provider before enrolling.
3. HEALTH DATA AND CUSTOMER RESPONSIBILITIES
3.1 Provision of Health Information
To formulate your Personalized Supplements, you must provide accurate and complete health information through our questionnaire and, where applicable, through blood tests and wearable device data (collectively, "Health Data"). This Health Data may include, but is not limited to: medical history, current medications, allergies, dietary restrictions, lifestyle factors, biometric measurements, blood biomarkers, and health goals.
3.2 Accuracy of Information
IMPORTANT: BY SUBMITTING HEALTH DATA, YOU REPRESENT AND WARRANT THAT ALL INFORMATION PROVIDED IS COMPLETE, ACCURATE, AND TRUTHFUL TO THE BEST OF YOUR KNOWLEDGE.
You acknowledge and understand that:
• Your supplement formulation is generated algorithmically based on the Health Data you provide;
• Inaccurate or incomplete Health Data may result in a formulation that is less suitable for your actual health circumstances;
• We rely on the accuracy of the information you provide when creating your formulation;
• You should review each formulation and consult with your healthcare provider if you have any concerns.
While we take reasonable care in formulating Products based on the information provided, we cannot guarantee that any formulation will be appropriate for circumstances not disclosed to us. You agree to indemnify Personally against claims arising directly from your provision of materially inaccurate Health Data where such inaccuracy was known to you at the time of submission.
3.3 Ongoing Duty to Update
You have a continuing obligation to update your Health Data whenever there are significant changes to your health status, medications, allergies, or other circumstances that may affect your supplement formulation. "Significant changes" include but are not limited to: new medical diagnoses, changes in prescription medications, development of new allergies or sensitivities, pregnancy or planned pregnancy, and significant changes in health status. You can update your Health Data at any time through your account or by contacting customer support.
3.4 Consultation with Healthcare Providers
Personally strongly recommends that you consult with a licensed healthcare provider before beginning any supplement regimen and that you share your Personalized Supplement formulation with your healthcare provider for review. Our Services are not a substitute for professional medical advice, diagnosis, or treatment. You should never disregard or delay seeking professional medical advice because of information or formulations provided by Personally.
4. MONTHLY REFORMULATION PROCESS
4.1 Adaptive Personalization
A core feature of our Services is monthly reformulation of your Personalized Supplements based on updated Health Data, blood biomarkers (where available), seasonal factors, and relevant publicly available scientific literature. This means that your formulation may change from month to month. You understand and agree that receiving a different formulation each month is a feature of our Services, not a product defect.
4.2 Pre-Manufacturing Notification
IMPORTANT PROCESS: Seven (7) calendar days before your Personalized Supplement is scheduled for manufacturing, we will send you a notification (“Pre-Manufacturing Notice”) containing your proposed formulation for the upcoming month. This notification will be sent via email to your registered email address and will also be available in your account dashboard. The notification will include the complete ingredient list and dosages for your upcoming shipment. Manufacturing will not commence until the review period described in Section 4.3 has expired.
4.3 Customer Review Period
Upon receiving your Pre-Manufacturing Notice, you have a seven (7) calendar day review period during which you are responsible for:
• Reviewing the proposed formulation for any ingredients you wish to exclude or modify;
• Consulting with your healthcare provider if you have any questions or concerns about the proposed formulation;
• Notifying us of any significant changes to your health status, medications, or circumstances since your last update;
• Contacting us through your account dashboard or customer support if you wish to request modifications to the proposed formulation.
4.4 Deemed Approval
DEEMED APPROVAL: If we do not receive communication from you within seven (7) calendar days of sending the Pre-Manufacturing Notice, you are deemed to have: (a) approved the proposed formulation; (b) confirmed that there have been no significant changes to your health status or circumstances; and (c) authorized us to manufacture and ship the Products as proposed. Once the review period expires without communication from you, we will proceed with manufacturing and you will be charged for that month's subscription.
4.5 Your Responsibility
You acknowledge that the Pre-Manufacturing Notice system places the responsibility on you to review your formulation and notify us of any concerns. It is your responsibility to ensure that: (a) your email address on file is current and accurate; (b) you regularly check your email including spam/junk folders; (c) you check your account dashboard for notifications; (d) you review each Pre-Manufacturing Notice in a timely manner; and (e) you contact us within the review period if you have any concerns. Notifications are also always available in your account dashboard as a backup to email delivery.
5. SUBSCRIPTION AND PRICING
5.1 Subscription Model
Our Services operate on a subscription basis. By subscribing, you agree to receive monthly shipments of Personalized Supplements and authorize recurring monthly charges to your designated payment method. Subscriptions automatically renew each month until cancelled in accordance with these Terms.
5.2 Subscription Tiers
We offer multiple subscription tiers with varying levels of personalization and included services. Current tiers and pricing are displayed on our website. Prices are subject to change; any price changes will be communicated to you at least thirty (30) days in advance and will apply to the next billing cycle following notice.
5.3 Minimum Program Duration
Personalized supplementation requires time to assess efficacy. Our subscription includes a recommended minimum program duration of twelve (12) months. You may cancel at any time (see Section 8), but we encourage you to complete the full program duration to experience the benefits of ongoing optimization.
5.4 Founding Member Pricing
Customers who subscribe during our initial launch period ("Founding Members") receive special pricing and benefits as described at the time of enrollment. Founding Member terms include:
• Price Lock: Founding Member pricing is guaranteed for twelve (12) months from the date of initial subscription.
• Automatic Feature Upgrades: Founding Members will receive automatic upgrades to enhanced features (including blood test integration, wearable connectivity, and expanded ingredient formulations) at no additional cost when these features become available, subject to the specific scope defined in Founding Member enrollment materials.
• Scope Limitations: Automatic upgrades include only features explicitly described in Founding Member benefits at the time of enrollment. Ongoing blood testing beyond the initial test, premium features introduced after launch, and features not explicitly described are not included.
• Renewal: After the initial twelve-month period, Founding Members may renew at standard pricing or available loyalty pricing as communicated prior to renewal.
5.5 Subscription Upgrades
UPGRADE CONSENT: Any change to your subscription that results in an increased price requires your express confirmation. We will never automatically increase your subscription price without your explicit consent. If you request features only available in higher tiers, or if enhanced features become available that you wish to access, we will present the upgrade options and pricing for your review and approval before any price change takes effect.
Feature expansions that do not increase price (such as those included in Founding Member automatic upgrades) may be applied automatically with notice to you.
5.6 Delay and Delivery Guarantees
If delivery of enhanced features (such as blood test integration or wearable connectivity) is delayed beyond communicated timelines, affected customers will be notified with revised timelines and offered the option to: (a) continue subscription with compensation (such as additional months at no charge); or (b) cancel with appropriate refund of recent charges. Specific remedies for delays will be communicated at the time of delay notification.
6. BLOOD TESTING SERVICES
6.1 Blood Test Inclusion
Certain subscription tiers include at-home blood testing kits or access to laboratory blood testing services to inform your Personalized Supplement formulation. Blood testing services are provided through third-party laboratory partners and are subject to their terms of service in addition to these Terms.
6.2 State-Specific Restrictions
STATE RESTRICTIONS: Due to state regulations governing direct-to-consumer laboratory testing, blood testing services included in your subscription are NOT available to residents of the following states: New York, New Jersey, and Rhode Island.
If you reside in one of these states:
• The blood testing component will be automatically excluded from your subscription;
• Your Personalized Supplement formulation will be based on questionnaire data, wearable device data, and other available Health Data;
• You will receive a monthly credit of $10 applied to your subscription to reflect the excluded service;
• This restriction and credit will be clearly disclosed during the checkout process before you complete your subscription.
The list of excluded states may be updated from time to time as regulations change. Current restrictions are displayed during the subscription process.
6.3 Blood Test Results
Blood test results are used to inform your supplement formulation and are not intended to diagnose, treat, cure, or prevent any disease. Blood test results should be reviewed with a licensed healthcare provider for medical interpretation. Personally is not responsible for the accuracy of laboratory testing performed by third-party partners. If blood test results indicate values outside normal ranges, you should consult a healthcare provider promptly.
7. PAYMENTS AND BILLING
7.1 Payment Authorization
By subscribing, you authorize us to charge your designated payment method for the subscription fee on a recurring monthly basis. You agree to maintain valid payment information on file. If payment cannot be processed, we may suspend your subscription until valid payment is received.
7.2 Billing Cycle
Your billing cycle begins on the date of your initial subscription. You will be charged monthly on or around the same date each month. If your payment date falls on a day not contained in a given month (e.g., the 31st), you will be billed on the last day of that month.
7.3 Taxes
Prices displayed may not include applicable sales tax, use tax, or other taxes. You are responsible for any such taxes associated with your purchase, which will be added to your total at checkout based on your shipping address.
8. CANCELLATION AND REFUNDS
8.1 Right to Cancel
You may cancel your subscription at any time through your account settings or by contacting customer support. There are no cancellation fees or early termination penalties. If you cancel, your subscription will remain active until the end of your current billing period, after which no further charges will be made and no further Products will be shipped.
8.2 Health-Related Cancellation
If you need to cancel your subscription due to a health condition that makes continued use of our Products inadvisable (such as pregnancy, serious illness, or medical advice to discontinue supplementation), please contact customer support. We will work with you to process your cancellation promptly and, at our discretion, may offer pro-rata refunds for unused portions of prepaid subscriptions in these circumstances.
8.3 Refund Policy
Due to the personalized nature of our Products, which are manufactured specifically for each individual customer, we generally do not offer refunds for Products that have been manufactured or shipped. Refund requests will be considered on a case-by-case basis for: (a) Products damaged in transit; (b) Products that do not match the formulation specified in your Pre-Manufacturing Notice; or (c) other circumstances at our reasonable discretion. Contact customer support within seven (7) days of delivery to request a refund.
8.4 Pausing Subscriptions
You may request to pause your subscription for up to two (2) consecutive months per twelve-month period. During a pause, you will not be charged, and no Products will be shipped. To pause your subscription, contact customer support or use your account settings at least seven (7) days before your next billing date.
9. PRODUCT INFORMATION AND DISCLAIMERS
9.1 Dietary Supplement Status
FDA DISCLAIMER: Our Products are dietary supplements. These statements have not been evaluated by the Food and Drug Administration. Our Products are not intended to diagnose, treat, cure, or prevent any disease.
9.2 No Medical Advice
The information provided through our Services, including formulation recommendations and educational content, does not constitute medical advice. Our Services are not a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of a qualified healthcare provider with any questions regarding a medical condition or before starting any new supplement regimen.
9.3 Individual Results
Individual results from using our Products may vary. We make no guarantees regarding specific health outcomes. The efficacy of dietary supplements depends on many factors including individual physiology, diet, lifestyle, and compliance with recommended usage.
9.4 Allergens and Interactions
While we take precautions to accommodate reported allergies and sensitivities, our Products are manufactured in facilities that may process common allergens. If you have severe allergies, consult with your healthcare provider before using our Products. Dietary supplements may interact with prescription medications; consult your healthcare provider if you are taking any medications.
10. INTELLECTUAL PROPERTY
10.1 Our Intellectual Property
All content, formulations, algorithms, software, trademarks, and other intellectual property used in connection with our Services are owned by or licensed to Personally. Our proprietary algorithm for personalized supplementation is protected by intellectual property rights including patents and trade secrets. You may not copy, modify, distribute, sell, or lease any part of our Services or included intellectual property without our express written permission.
10.2 Limited License
We grant you a limited, non-exclusive, non-transferable, revocable license to access and use our Services for your personal, non-commercial use in accordance with these Terms. This license does not include any right to resell our Products or Services.
11. PRIVACY AND DATA PROTECTION
11.1 Privacy Policy
Our collection and use of personal information, including Health Data, is governed by our Privacy Policy, which is incorporated into these Terms by reference. By using our Services, you consent to our collection and use of information as described in our Privacy Policy.
11.2 Health Data Usage
We use your Health Data solely for the purpose of formulating and improving your Personalized Supplements and improving our Services. We may use de-identified and aggregated data for research, product development, and analytical purposes. We will not sell your personal Health Data to third parties for marketing purposes.
12. LIMITATION OF LIABILITY
12.1 Disclaimer of Warranties
TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR SERVICES AND PRODUCTS ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.
12.2 Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, IN NO EVENT SHALL PERSONALLY, ITS AFFILIATES, DIRECTORS, OFFICERS, EMPLOYEES, AGENTS, OR LICENSORS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, DATA, USE, OR GOODWILL, ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR YOUR USE OF OUR SERVICES OR PRODUCTS, REGARDLESS OF THE CAUSE OF ACTION OR THE THEORY OF LIABILITY, EVEN IF PERSONALLY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
12.3 Maximum Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, PERSONALLY'S TOTAL CUMULATIVE LIABILITY TO YOU FOR ANY AND ALL CLAIMS ARISING FROM OR RELATING TO THESE TERMS OR YOUR USE OF OUR SERVICES OR PRODUCTS SHALL NOT EXCEED THE AMOUNTS PAID BY YOU TO PERSONALLY IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM.
12.4 Exceptions
Some jurisdictions do not allow the exclusion or limitation of certain warranties or liabilities, so some of the above limitations may not apply to you. In such cases, our liability will be limited to the maximum extent permitted by applicable law. Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, fraud, or any other liability that cannot be excluded by law.
13. INDEMNIFICATION
You agree to indemnify, defend, and hold harmless Personally, its affiliates, and their respective directors, officers, employees, and agents from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to: (a) your violation of these Terms; (b) your knowing provision of materially inaccurate Health Data; (c) your violation of any applicable law or regulation; or (d) your violation of any third-party rights.
14. GOVERNING LAW AND DISPUTE RESOLUTION
14.1 Governing Law
These Terms and any dispute arising out of or relating to these Terms or our Services shall be governed by and construed in accordance with the laws of the State of Delaware, United States, without regard to its conflict of law provisions.
14.2 Arbitration
Any dispute, claim, or controversy arising out of or relating to these Terms or our Services shall be resolved by binding arbitration administered by the American Arbitration Association in accordance with its Consumer Arbitration Rules. The arbitration shall be conducted in Denver, Colorado, or at another mutually agreed location, or by video/telephone conference at your election. The arbitrator's decision shall be final and binding, and judgment on the award may be entered in any court of competent jurisdiction.
14.3 Arbitration Opt-Out
OPT-OUT RIGHT: You have the right to opt out of the arbitration provision within thirty (30) days of accepting these Terms. To opt out, you must send written notice to legal@personallyhealth.com stating your name, address, and clear intent to opt out of arbitration. If you opt out, disputes will be resolved in the state or federal courts located in Delaware, and you consent to the jurisdiction of such courts.
14.4 Class Action Waiver
TO THE EXTENT PERMITTED BY LAW, YOU AGREE THAT ANY CLAIMS MUST BE BROUGHT IN YOUR INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, OR REPRESENTATIVE ACTION. This waiver does not apply to claims that cannot be waived under applicable law, including claims under the California Private Attorney General Act (PAGA) to the extent such waiver is prohibited.
14.5 Small Claims Exception
Notwithstanding the above, either party may bring an individual action in small claims court for disputes within the court's jurisdictional limits.
15. GENERAL PROVISIONS
15.1 Entire Agreement
These Terms, together with our Privacy Policy and any other policies referenced herein, constitute the entire agreement between you and Personally regarding your use of our Services and supersede all prior agreements and understandings.
15.2 Amendments
We may modify these Terms from time to time. We will notify you of material changes by posting the updated Terms on our website and by email at least thirty (30) days before changes take effect. Your continued use of our Services after such modifications constitutes acceptance of the updated Terms. If you do not agree with any changes, you may cancel your subscription before the changes take effect.
15.3 Severability
If any provision of these Terms is found to be invalid or unenforceable, that provision shall be enforced to the maximum extent permissible, and the remaining provisions shall remain in full force and effect.
15.4 Waiver
Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.
15.5 Assignment
You may not assign or transfer these Terms or your rights hereunder without our prior written consent. We may assign these Terms without restriction.
15.6 Force Majeure
Personally shall not be liable for any delay or failure to perform resulting from causes outside our reasonable control, including but not limited to acts of God, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, accidents, strikes, or shortages of transportation, facilities, fuel, energy, labor, or materials.
15.7 Contact Information
If you have any questions about these Terms, please contact us at:
Supplement Technology Inc
4699 Nautilus Crt, Unit 504
Boulder, Colorado 80301
Email: legal@personallyhealth.com
Phone: (720) 350 0429
ACKNOWLEDGMENT: BY USING OUR SERVICES, YOU ACKNOWLEDGE THAT YOU HAVE READ THESE TERMS AND CONDITIONS, UNDERSTAND THEM, AND AGREE TO BE BOUND BY THEM. YOU FURTHER ACKNOWLEDGE THE IMPORTANCE OF PROVIDING ACCURATE HEALTH DATA AND REVIEWING YOUR MONTHLY PRE-MANUFACTURING NOTICES.